Yesterday, Harley-Davidson announced that its third-quarter profits dropped 18.7% based on lower motorcycle sales. Today, Harley-Davidson motorcycles announced that it would be cutting approximately 5% of its workforce by the end of the year.the cuts will also affect about 70 Harley-Davison contractors.
Harley-Davison did not say where these cuts in their workforce will take place.
As one of two major American motorcycle manufacturers to survive the Great Depression (along with Indian), the company has survived numerous ownership arrangements, subsidiary arrangements (e.g., Aermacchi 1974-1978 and Buell 1987-2009), periods of poor economic health and product quality, as well as intense global competition — to become the world’s largest motorcycle manufacturer and an iconic brand widely known for its loyal following — with owner clubs and events worldwide as well as a company sponsored brand-focused museum.
Noted for a style of customization that gave rise to the chopper motorcycle style, Harley-Davidson traditionally marketed heavyweight, air-cooled cruiser motorcycles with engine displacements greater than 700 cm³ — and has broadened its offerings to include its more contemporary VRSC (2002) and middle-weight Street (2015) platforms.
Harley-Davidson manufactures its motorcycles at factories in York, Pennsylvania; Milwaukee, Wisconsin; Kansas City, Missouri; Manaus, Brazil; and Bawal, India — and markets its products worldwide.
Beginning with Harley-Davidson’s 90th anniversary in 1993, Harley-Davidson has had celebratory rides to Milwaukee called the “Ride Home”. This new tradition has continued every five years, and is referred to unofficially as “Harleyfest”, in line with Milwaukee’s other festivals (Summerfest, German fest, Festa Italiana, etc.). This event brings Harley riders from all around the world. The 105th anniversary celebration was held on August 28–31, 2008, and included events in Milwaukee, Waukesha, Racine, and Kenosha counties, in Southeast Wisconsin. The 110th anniversary celebration was held on August 29–31, 2013.
Television drama
The company’s origins were dramatized in a 2016 miniseries entitled Harley and the Davidsons, starring Robert Aramayo as William Harley, Bug Hall as Arthur Davidson and Michiel Huisman as Walter Davidson, and premiered on the Discovery Channel as a “three-night event series” on September 5, 2016.
Funny the 105th was mentioned as I was there for that. Fun event and the Foo Fighters stole the show. Now I own a Victory and sell Victory & Indian Motorcycles. Probably the reason why HD is having a bit harder time these days.
Scary Harley-Davison News:
From Wikipedia, the free encyclopedia:
Funny the 105th was mentioned as I was there for that. Fun event and the Foo Fighters stole the show. Now I own a Victory and sell Victory & Indian Motorcycles. Probably the reason why HD is having a bit harder time these days.